ESSENTIAL RECORDS ONLINE PRIVACY POLICY

This is the Essential Records ("Company", "we" or "us") Web Site (the "Site"). We respect the privacy rights of all visitors to our Site ("Visitors"). This privacy policy is intended to provide our Visitors with notice of what information we may collect on the Site, how we collect such information, how we intend to use the information, and how we intend to keep the information secure. We respect the concern of parents and guardians regarding their children's visits to and use of our site, and has special privacy rules for children under 13. Use of the Site and the activities and services available on and though the Site (collectively, the "Services") is governed by the Terms and Conditions of Use [link].

KIDS!!

Welcome to our Web Site! As you will see, there are many fun and exciting activities available on our Site, such as games, personalized e-mails, special information about us and our artists, [weekly/monthly] newsletters, and great offers from other companies that we think might interest you. In order to participate in some of these activities, you may be asked to provide your e-mail address or create a screen name and password. When you create a screen name, we suggest that you not use your real name. Try to think of something special and different to use for your screen name and secret password. If you are asked to provide your e-mail address or other personal information, you will be told what we will do with this information, and whether you need to first get you parent's permission. If you send us a question or comment about us, our Site, or a specific artist, we will only use your e-mail address to respond back to you. Once we respond to you, we will delete your e-mail address from our files unless we have your parent or guardian's permission. If you send a post card to another person through the Site, only the person who you sent the post card to will know your e-mail address and the message you send. We will not keep this information in our files unless we have your parent or guardian's permission. Be sure you know who you are sending your post cards to. If you are ever unsure about using this Site or any other Web Site, be sure to check with your parent or guardian. 

PARENTS NOTICE

It is important for you to talk with your child about using the Internet safely. Here are just a few things to keep in mind when talking to your kids about the Internet:

Remind your child to never give out their full name, address, or phone number without your permission. 
Tell your child that if they receive something that they are not sure about, to let you know.
Impress upon your child the importance of never engaging others in a communication that would put them at risk, such as agreeing to meet someone they've been "chatting" with, but never met.


GENERAL

Children Under 13

1. Personally Identifiable Information. In order for a child to participate in certain Services on or through the Site, we require that children under the age of 13 get permission from a parent or guardian before submitting any personally-identifiable information about themselves. We consider the following information to be personally-identifiable: a first and last name; a home or other physical address including a street name and name of city or town; an e-mail address; a telephone number; and any other personal information that would allow a child to be contacted in person or online. With certain exceptions, this information can only be submitted to the Site with the permission of a parent or guardian. 

2. Information Collected. Some Services on the Site require visitors to submit some or all of the personally-identifiable information listed above. For example, visitors may be required to provide personally-identifiable information when registering for a specific service on the Site, to participate in a contest, receive information from us or other companies that provide special offers to our visitors, or to assist promotional efforts. We will only use this information to comply with the purpose for which the personally identifiable information was requested, and any other purpose that is disclosed at the time the information is requested.

Before a child under 13 may participate in certain Services on the Site, such as allowing us to share their information with companies that we think are able to offer our under 13 Visitors quality products and services, or allowing the child to participate in a chat room or a bulletin board, we will first seek the permission of the child's parent or guardian. We will do this by requesting that the child provide an e-mail or physical address for his/her parent or guardian, and sending a notice to that person seeking permission to allow the child to participate in the stated activities. If no response is received by us, the child may not participate in those activities. For other activities, such as complying with a child's request to receive a newsletter, we will comply with the request, but also ask for a parent or guardian's e-mail or physical address, so that we can notify the parent or guardian that we are sending the newsletter and provide an opportunity for the parent or guardian to stop future newsletters. 

Certain contests and sweepstakes on the Site simply ask a visitor to submit an e-mail address in order to enter. If this is the case, the e-mail address will only be used for the sole purpose of determining a winner through a random drawing. All non-winner e-mail addresses will be deleted and only the winner's e-mail address will be used to notify that person that he/she has won. If the winner is under the age of 13, before any prize is sent to the child, we will require the child to provide us with his/her parent or guardian's e-mail or physical address so that we may seek that person's consent to send the child the prize. 

Please note that we will never collect more information than is reasonably necessary to allow a child to participate in a particular service or promotion on the Site.

3. Parental Requests for Information. If a child has provided any personal information to the Site, his or her parent or guardian may request a description of what personal information has been collected from that child, the specific information collected about the child, and either limit or restrict any further maintenance or use of the child's information. Also, a parent may decline to allow any future collection of information from that child. 

Teens 13-17

Teenagers are encouraged to check with their parents or guardians before submitting any personally-identifiable information to this Site or any other Web site.

Adults 18 and Older

1. Collected Information. When using the Site and Services, visitors will have the option to provide certain personally identifiable information and general, non-personal demographic information (e.g., occupation, hobbies, zip code, etc.). This information shall be maintained by us and may be used to provide a Visitor with periodic marketing and promotional notices by us. We may also make this information available to other persons or entities whom we believe offers goods or services that may interest that Visitor. This information may be shared with others for the purpose of completing transactions arising from the Site or the Services. A Visitor may elect to "opt-out" of certain uses of their personal information as set forth below.

2. Surveys. We may conduct surveys in which we may ask Visitors to provide certain personal information (e.g. email address) and demographic information (e.g. zip code). We may use this information to, among other things, improve the features, functionality, look and feel, and content of the Site and Services, and may share this information with others in an aggregate, non-personal form. Visitors are not required to participate in any surveys and may opt-out of receiving any requests to participate in surveys.

3. Chats, Newsgroups. Unless explicitly stated otherwise, information entered or posted through or on the services or the Site, including without limitation, open forums, general chat message boards, and news groups, will be available to all Visitors of the Site and Services. We may share the information submitted to these forums with others. We encourage visitors to use discretion when using these Services. Please refer to our Terms and Conditions of Use for our acceptable use policies with regard to these Services.


General

1. IP Addresses. We collect IP addresses for the purpose of system administration and to maintain and report aggregate Visitor information. An IP address is a number that is automatically assigned to a Visitor's computer. Web servers can automatically identify individual computers by their IP address.

2. Cookies. We use cookies to save certain information about a Visitor, such as a password or personal preferences, in order to facilitate and enhance a Visitor's future activities on the Site or Services. We will not use cookies to retrieve information from a Visitor's computer that is unrelated to the Site and/or Services. Visitors may disallow or restrict the use of cookies through their Web browser.

We may use a third party advertising service to display advertisements on our Site. Sometimes these advertising services will utilize cookies to display specific advertisements to Visitors based on, among other things, their surfing habits. We do not have access to these cookies nor do we know what information is contained in these cookies. As stated above, you may restrict the placement of cookies on your computer through controls available in your Web browser.

3. Links. The Site may include links to other Web sites (the "Linked Sites"). We are not responsible for the privacy practices or the content of the Linked Sites and hereby expressly disclaims all responsibility and liability which may arise therefrom.

4. Technical Information. Settings, technical and other information concerning a Visitor's computer, such as an operating system, browser version, connectivity, various communication parameters and other information related to the operation and interaction of the Site and the Services may be collected by us, subject to the provisions herein. This information is collected solely in order to provide Visitors with, or access to, the Site and the Services, and to evaluate such Visitor's use of the Site. The collection of this information shall not include any personally identifiable information about any individual Visitor.

5. Tracking Usage Patterns. We gather information and usage patterns related to our Visitors' use of the Site and the Services, including without limitation, real time tracking of other Web sites linked to and from this Site, to better understand how our Visitors, as a group, use the Site and Services, and the various features thereof, as well as to help us provide personalized offerings, and to conduct market research and other commercial activities.

6. Security. We strive to protect its Visitors' personal information and privacy, however no data transmission over the Internet can be guaranteed to be 100% secure. Thus, although we will exercise great care to provide secure transmissions of personal information, we cannot guarantee the security of information disclosed online, and Visitors use the Site at their own risk.

7. Consent to Processing. All Visitors of the Site and users of the Services, including without limitation, Visitors in the European Union, fully understand and unambiguously consent to the collection and processing of their personal information in the United States.

8. Legal Disclosure. We shall, pursuant to valid legal process such as a search warrant, subpoena or court order, allow access to all available and relevant information in order to comply with such process and to protect our rights and property. If warranted, we may also allow access to this information in special emergencies where physical safety is at risk. Visitors' IP addresses may also be traced by us and disclosed for these purposes.

9. Opt-Out/Access. We provide Visitors the opportunity to opt-out of permitting certain uses of their personal information at the time the information is requested, through an e-mail sent to the Visitor, and through the Site. To "opt-out" or modify any information previously provided, or to contact us regarding this privacy policy, the Site or the Services, please:

1. Send email toinfo@essentialrecords.com
2. Send certified/return receipt requested mail to the address listed below and to the attention of 
Internet Promotions
Personal Information Correction
741 Cool Springs Blvd.
Frnaklin, TN 37067


Thanks for visiting our Site. 

COPYRIGHT 2000 ESSENTIAL RECORDS. ALL RIGHTS RESERVED.